Email Marketing ROI Calculator
Estimate your email marketing revenue and ROI. All calculations run in your browser — no signup, no tracking, no cookies.
Run the calculator
Adjust the inputs and the output updates instantly in your browser.
Inputs
Adjust your email list and campaign metrics.
Results
Live estimate based on your inputs.
How the math works
Monthly opens = list size × open rate. Monthly clicks = opens × CTR. Monthly conversions = clicks × conversion rate. Monthly revenue = conversions × revenue per sale. Annual = monthly × 12. This is a simplified model — actual revenue depends on list quality, subject lines, segmentation, and offer-market fit.
Common scenarios
5,000 subscribers at 25% open, 3% CTR, 1% conversion, $97/sale
Monthly revenue: $1,940. Annual: $23,280. This is a realistic benchmark for a creator with a warm list and a mid-ticket product.
10,000 subscribers at 20% open, 2% CTR, 0.5% conversion, $297/sale
Monthly revenue: $5,940. Annual: $71,280. Higher-ticket product offsets lower conversion.
FAQ
Do I have to sign up to use this?
No. The calculator is fully client-side. No login, no account, no email capture.
How accurate is this estimate?
It's a model, not a guarantee. Actual results depend on your list quality, subject lines, segmentation, and offer-market fit. Use the calculator for scenario planning.
Want the context behind the numbers?
Use the calculator for quick directional math, then move into the review archive for pricing context, comparison detail, and buyer-fit analysis.